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HiTaste Communication
96%Seller Score
1530 Followers
Shipping speed: Excellent
Quality Score: Excellent
Customer Rating: Excellent
Nothing is a relatively new
brand itself but their sub brand - CMF - is even more recent and so far limited
itself to offering smartphone accessories with a distinct design and somewhat
affordable prices.
Unlike some sub brands by
other manufacturers, Nothing's current marketing strategy does not see CMF as a
completely independent entity but more like a separate line-up in the broader
Nothing ecosystem.
As
a product, the CMF Phone 1 has a lot in common with the Nothing Phone (2a), but
it offers a totally unique style and design language of its own, staying true
to the CMF brand.
Nothing
sees the design and quality as the main pillars of the CMF Phone 1. The phone
is apparently meant to deliver on both fronts as well as "double down on
core user needs", which is a fancy way of saying that it is fairly modest
hardware-wise, but hopefully with very few feature compromises where it
matters.
The CMF Phone 1 indeed
delivers some solid tech in key areas, such as its 6.67-inch 120Hz Super AMOLED
display or its 50MP main camera, with what Nothing describes as a
"flagship-grade" Sony sensor. The MediaTek Dimensity 7300 5G chipset
is no slouch either, even if it's not meant to top performance charts, and it's
geared towards power efficiency and longer battery life.
The
whole experience is tied together by Nothing OS 2.6 - Nothing's own
unique-looking take on Android, complete with plenty of character and a
surprising amount of extra features.
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