L'Oréal Professionnel Absolut Repair Molecular Hair Rinse-off Serum 250ml

[TARGETING DAMAGED HAIR]
Experience a breakthrough in hair care with our latest innovation targeting damaged hair: Absolut Repair Molecular. We have redefined hair repair by addressing two distinct types of damage:

·         Damage to the surface of the hair, leading to problems of dryness and roughness of the fibre. The hair needs to be repaired by nutrition, which is why we have the Absolut Repair range.

·         Internal damage occurring at the molecular level, leading to elasticity problems, fibre weakness and a lack of movement. This is precisely where the new Absolut Repair Molecular range is going to take action, as the ultimate defense against irreversible damage.

[SCIENTIFIC DISCOVERY - MOLECULAR REPAIR]
When hair is damaged, its molecular structure, composed of peptides, is compromised. But most peptides are too big to be reinjected into the fiber, making damage almost irreversible. Scientific discovery – Absolut Repair Molecular. Repair 2 years of damage in one use*. For the first time, L’Oréal Advanced Research achieved to decompose peptides, to inject their components separately into the fiber**. Once inside, they reform & rebuild the molecular structure of the hair***.

[INNOVATIVE TECHNOLOGY] 
More than surface repair, it is inner molecular repair. This exclusive rinse-off serum, highly concentrated with Peptides bonder + 5 amino acids, rebuilds the hair molecular structure*** to restore its strength, elasticity and movement****.

[DEEP PENETRATION]
Inspired by ultra-potent skincare serums, it goes beyond regular repair masks and deeply penetrates into the fiber to rebuild its molecular structure*** with no superficial coating.

[INSTANT TRANSFORMATION]
Instantly, hair is visibly transformed: shine and smoothness are dramatically improved*****.

[PROFESSIONAL FORMULA]
Its serum-like texture is immediately absorbed into the fiber and provides molecular repair*** with no weigh down.

[RECOMMENDED FOR ALL DAMAGED HAIR]
For all damaged hair textures, color-treated, lightened & natural hair.
Did you know? African hair, with its intrinsic properties such as tight knots in natural afro hair and the fragility caused by relaxing or frequent improper protective styling, requires targeted repair due to its susceptibility to structural damage, and breakage compared to Caucasian hair. One solution: Absolut Repair Molecular range.

[CO-DEVELOPED WITH REPAIR PROS]
This range has been co-developed by L'Oréal Advanced Research with 3 world leading hairstylists from France, Brazil and the US.

*Instrumental test on the fiber macromolecular structure after application of rinse-off serum.
**Amino acids & peptides bonder
***Instrumental test after 15 applications of rinse-off serum
****Consumer test after application of shampoo + rinse-off serum + leave-in mask
*****Instrumental test after application of shampoo + rinse-off serum