Balance Active Formula Niacinamide Blemish Recovery Serum is a water-based formulation with 15% Niacinamide, a hero skincare ingredient also known as Vitamin B3. Use every day to help reduce blemishes, improve skin texture and encourage a healthy complexion. Niacinamide (that’s nigh-a-sin-a-mide) has had a lot of attention recently and has been dubbed a ‘powerhouse’ ingredient – The little miracle ingredient is also known as Vitamin B3 It is a water soluble vitamin and naturally occurs in food such as fish, meat and grains. What does Niacinamide do for the skin? '- Reduces blemishes. It has the ability to reduce inflammation, as well as regulating sebum – all of which contribute to a clearer, healthier complexion over time. - Improves uneven skin tone. It reduces the size of pores whilst also maintaining the skin’s moisture. Niacinamide helps to increase the skin’s ability to hold onto moisture – hello hydrated skin. - Reduces fine lines and wrinkles. By helping the skin to retain moisture it renews and resurfaces for younger-looking skin. Who can use Niacinamide? The simple answer: Every skin type can benefit from adding Niacinamide into their skincare regimes, it’s about finding the right formulation for you. It’s also a great ingredient to pair with others, making them more efficient. What a team player.